Purpose

Empowering Students' Unions

From tailored commercial consultancy to media and advertising support, we help Students' Unions succeed, with our new Sales Academy launching soon.

Commercial Consultancy

Our consultancy services are designed to optimise your Students’ Unions commercial operations. Drawing on our unique blend of SU leadership and commercial sector expertise, we deliver tangible strategies focused on revenue streams.

01

Commercial Review

We offer comprehensive, tailored reviews covering all commercial operations (including food and beverage, retail, membership services, partnerships and media sales) to identify optimisation opportunities and a clear roadmap for growth.

Read our case study with The University of Chester's Students' Union.

02

Feasibility Assessment

We provide support if you are assessing the viability of new commercial operations. This can encompass stakeholder feedback from students, officers and staff to establish the need requirements and financial modelling to forecast the growth and returns.

Media & Advertising Support

We help optimise your media and advertising assets into high-performing revenue channels, providing flexible support for Unions of all sizes. Our primary aim is to empower and equip your team with the strategy and skills needed to sustainably maximise this revenue stream yourselves.

01

Media Diagnostic

A top-line diagnostic review of your media assets resulting in quick-win recommendations for immediate implementation.

02

Media Strategy

An in-depth review (including stakeholder and client interviews, and market benchmarking), culminating in a full set of recommendations and an action plan delivered during a dedicated strategy day.

03

Media Plus

Ongoing mentoring and support for your media sales team, ensuring recommendations are successfully implemented and commercial confidence is built.

04

Interim Sales Support

Hands-on sales delivery to bridge recruitment gaps, cover peak trading periods, or provide an immediate boost to your advertising revenue. We step in as a seamless extension of your team to ensure you never miss out on key commercial opportunities.

Sales Academy

The ID-Sales Academy launches in October 2026.

We're building a community designed specifically for SU media professionals. This 7 month comprehensive programme brings together a cohort of Students' Union media sales colleagues to share best practices, borrow winning ideas, and master the art of the sale.

Click here to find out more.

Ready to hear more?

We'd love to hear from you.

Drop your details in the form below and we'll get in touch.